Digital Marketing with Facebook Blueprint, Google, Hubspot, Mailchimp, Hootsuite & Moz
Skills Covered: Digital Marketing, Social Media Marketing, Facebook Marketing, Search Engine Optimization (SEO), Search Engine Marketing, Display Ads, Search Ads
ABOUT THIS NANODEGREE
The Digital Marketing course has been created in cooperation with top marketing teams. It introduces you to the popular marketing strategies used by Digital Marketers. You will learn all important marketing fundamentals, including content strategy, Social Media, and advertising. The course also covers Search Engine Optimization and Search Engine Marketing.
You will learn everything about display advertising and email marketing. Last but not least, you will master your analytical skills. You will learn how to measure and optimize marketing campaigns with Google Analytics. On top of that knowledge, you will also have a chance to watch some real examples – three real companies applying marketing strategies to everyday business. The program ends with the final project – you will create your portfolio.
The course takes around 3 months to complete. No specific knowledge is pre-required but you should have basic computer skills, including navigating online.
$330B spent on digital marketing globally in 2019 proves high demand for digital marketing experts.